ADOBE CREATE MAGAZINE
The TRÜF studio in Santa Monica, California, has crafted brands for clients ranging from Adidas to a film director. However, the TRÜF work that first grabbed Create's attention was a series of minimal line drawings of animals the studio posted on Behance.
We admired the series (and its tongue-in-cheek name, "FAÜNA") but were surprised to see that the studio's website doesn't list illustration as one of its services. If not to promote a money-making offering, why post FAÜNA on Behance? We had to know, and happily Adam Goldberg, TRÜF's creative director, satisfied our curiosity.